Privacy Policy

What Information We Collect

Information You Provide Directly

We may collect personal information you voluntarily submit through our contact forms, inquiry forms, or email communications. This may include your name, email address, phone number, company name, and any other details you choose to share with us.

Information Collected Automatically

When you visit our Site, certain information is collected automatically, including:

• Your IP address and approximate geographic location
• Browser type, version, and operating system
• Pages visited, time spent on each page, and referring URL
• Device identifiers and screen resolution
• Clickstream data and interaction events (scrolls, clicks, mouse movements)

This data is collected through cookies, tracking pixels, and similar technologies described in detail in the Cookies and Tracking Technologies section below.

How We Use Your Information

We use the information we collect for the following purposes:

• To respond to inquiries — to communicate with you about your questions, project requests, or service needs.
• To improve our Site and services — to analyze how visitors use our Site so we can enhance performance, content, and user experience.
• To measure marketing effectiveness — to understand which advertising campaigns and channels drive traffic and leads, including campaigns running on Meta (Facebook/Instagram) and other platforms.
• To ensure Site security and performance — to protect the Site from malicious traffic, abuse, and outages.
• To comply with legal obligations — to meet applicable privacy laws in the jurisdictions where we operate or where our visitors are located.

We do not sell your personal information to third parties.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect behavioral and analytical data on this Site. A cookie is a small text file stored on your device when you visit a website. Tracking pixels are tiny invisible images embedded in pages or emails that notify a server when they are loaded.

Types of Cookies We Use

• Strictly Necessary Cookies — Required for the Site to function properly (e.g., security, load balancing via Cloudflare). These cannot be disabled.
• Analytics Cookies — Used to understand how visitors interact with the Site (e.g., Google Analytics, Microsoft Clarity).
• Marketing & Advertising Cookies — Used to track conversions and target advertising campaigns (e.g., Meta Pixel / Facebook Pixel).

Cookie Consent

Visitors from Australia, the United States (California), Canada, and other jurisdictions with applicable privacy laws will be presented with a cookie consent banner upon their first visit. You may choose to accept or reject non-essential cookies at any time. Note that disabling certain cookies may affect Site functionality or the relevance of advertising you see.

You can also manage cookie preferences directly through your browser settings. For more information, visit allaboutcookies.org.

Third-Party Services We Use

We integrate the following third-party tools on this Site, each of which may collect data subject to their own privacy policies:

Meta Pixel (Facebook Pixel)

We use the Meta Pixel, a tracking code provided by Meta Platforms, Inc., to measure the effectiveness of our advertising on Facebook and Instagram. The Pixel may record page views, button clicks, and other events and associate them with your Facebook profile if you are logged in. Meta may use this data to show you targeted ads. You can review Meta’s data policy at facebook.com/privacy/policy and opt out of interest-based advertising at facebook.com/ads/preferences.

Google Analytics

We use Google Analytics, provided by Google LLC, to analyze Site traffic and user behavior. Google Analytics collects data such as session duration, pages visited, traffic sources, and device information using cookies. Google may transfer this data to servers in the United States and other countries. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on. Google’s privacy policy is available at policies.google.com/privacy.

Microsoft Clarity

We use Microsoft Clarity, provided by Microsoft Corporation, to understand user behavior through session recordings and heatmaps. Clarity may capture mouse movements, clicks, scrolls, and page interactions. This data is aggregated and anonymized for analytical purposes. Microsoft’s privacy policy is available at privacy.microsoft.com.

Cloudflare

Our Site is served through Cloudflare, Inc.’s content delivery network (CDN), which provides performance optimization and security services. Cloudflare processes network traffic data, including IP addresses and request logs, to protect the Site from threats and improve load times. Cloudflare’s privacy policy is available at cloudflare.com/privacypolicy.

Data Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

• Service Providers — Third-party tools listed above (Meta, Google, Microsoft, Cloudflare) that process data on our behalf and under their respective privacy frameworks.
• Legal Requirements — When required by applicable law, court order, or governmental authority.
• Business Transfers — In the event of a merger, acquisition, or sale of business assets, your information may be transferred as part of that transaction.
• With Your Consent — For any other purpose with your explicit prior consent.

Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law. Analytics and behavioral data collected via third-party tools is subject to each provider’s retention policies. Contact form submissions are retained for as long as needed to respond to your inquiry and maintain business records. You may request deletion of your data at any time by contacting us (see Contact Us below).

Your Privacy Rights

Depending on your country or state of residence, you may have specific rights regarding your personal data. We honor these rights regardless of your location.

Australian Residents (Privacy Act 1988)

Under the Australian Privacy Act and the Australian Privacy Principles (APPs), you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or outdated information
• Make a complaint to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au if you believe your privacy rights have been violated

California Residents (CCPA / CPRA)

Under the California Consumer Privacy Act (CCPA) and its amendment the CPRA, California residents have the right to:

• Know what personal information is collected, used, shared, or sold
• Delete personal information we hold about you (subject to certain exceptions)
• Opt out of the sale or sharing of personal information (we do not sell personal data)
• Non-discrimination for exercising any of the above rights

Canadian Residents (PIPEDA)

Under Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), you have the right to:

• Access the personal information we hold about you
• Correct inaccurate information
• Withdraw consent to the collection or use of your personal data (subject to legal or contractual restrictions)
• File a complaint with the Office of the Privacy Commissioner of Canada at priv.gc.ca

How to Exercise Your Rights

To exercise any of the above rights, please contact us at [[email protected]]. We will respond to verified requests within 30 days. We may need to verify your identity before processing your request.

International Data Transfers

Pabrei is based in Lima, Peru. The third-party services we use (Google, Meta, Microsoft, Cloudflare) may process and store your data on servers located in the United States and other countries. By using this Site, you acknowledge that your data may be transferred internationally and processed in jurisdictions where data protection laws may differ from those in your country of residence. We only work with providers that maintain appropriate data protection safeguards.

Children’s Privacy

Our Site and services are not directed at individuals under the age of 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us at [[email protected]] and we will promptly delete it.

Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, or legal requirements. When we do, we will revise the “Last updated” date at the top of this page. We encourage you to review this policy from time to time. Continued use of the Site after any changes constitutes your acceptance of the updated policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please reach out to us:

Pabrei
Lima, Peru
Email: [[email protected]]